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Be Private Label


Be private label is composed of original, fun and happy packages.

this line of products expands the brand’s identity and give another layer to visual products.

be was new player in the beauty pharmacy and we want to make a 'buzz' with beautiful and trendy design


Brand identity



Be by Shufersal

Credit business design

The brief

Create package line design for kids products, Be wanted to create visual language that talk to parents and babies

we try to make illustration about something very material, basic and simple.

so, first we think about simplicity - water world

everyone know the connection about baby and water.

we just illustrated it on a package 

Next project

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